Washington, DC - President Obama previewed his State of the Union speech Saturday morning in a campaign video email to supporters. In many ways, his address will echo the back-to-the-future themes struck by the GOP — Mitt Romney’s super PAC is called Restore Our Future — except that Obama’s throwback pitch is based on a pair of Roosevelts (TR and FDR) rather than one Ronald Reagan.

In the video, the president calls for “a Return to American Values — of fairness for all and responsibility from all” — a pointed reference to his plan to raise taxes on high-income earners.

The core of the State of the Union speech, White House officials say, will be proposals for new industrial and energy programs and strategies to retrain workers. It’s not clear, however, how much — if anything — he proposes can get past a hostile GOP House majority bent on slashing government spending and denying him pre-election victories.

“In a lot of ways, my address on Tuesday will be a bookend to what I said in Kansas last month about the central mission we have as a country, and my central focus as president,” Obama said in the video, a reference to his early December speech modeled on Theodore Roosevelt’s fairness philosophy.

For the second year in a row, the message was dispatched through his campaign, Obama for America, and not the White House — which has most often been the conduit for speech previews. The campaign email underscores the political backdrop of an address given amid an increasingly supercharged GOP presidential primary.

The email message comes one day after David Plouffe — Obama’s senior political adviser in the White House and 2008 campaign manager — posted his own video through the president’s official Web site touting a series of Internet-based events for supporters during the typically staid annual speech.

A majority of Americans have given Obama failing marks on the economy, and he’s sought to shift the conversation from a discussion of his record to a choice between competing alternatives, portraying the GOP as enemies of the middle class while positioning himself as an ally of working families.

Obama said his goal is “rebuilding an economy where hard work pays off and responsibility is rewarded — and an America where everybody gets a fair shot, everyone does their fair share, and everybody plays by the same set of rules.”